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May 4th, 2012

Inspiring Your Audience with Why

By Joel Pilger, President + Founder, Impossible [ This is the expanded version of an article originally published in ColoradoBiz ] Hollywood really knows how to move an audience. As the masters of sight and sound, notice how a great movie … Continue reading

February 10th, 2012

The Denver 50

The New Denver Ad Club annually celebrates The Denver 50 – the fifty best ideas of the past year. This year, our work on “Moments” for Gyro HSR / WOW! was honored among the winners. Impossible contributed production, direction, illustration … Continue reading

January 20th, 2012

WHY I learned this year is more important than WHAT I learned this year

By Joel Pilger, President & Founder A GRIEF OBSERVED When Steve Jobs died, I wept. Quite unexpectedly, it hit me like a freight train. I talked to my dad about it, he was equally torn up about it. Why? Why … Continue reading

October 31st, 2011

Four Directors, Four Perspectives

Art Directors Club and Impossible present: November 10 | 5pm Cocktails | 6pm Directors Panel & Discussion Casselman’s | 2620 Walnut St, Denver CO 80205 At the heart of both filmmaking and advertising lies the art of storytelling. And regardless … Continue reading

October 6th, 2011

Velocity Launches High-Octane Brand by Impossible

Denver, CO / Burbank, CA – (October 5, 2011) – Today, Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) launched Velocity, a new HD-only television channel tailored to upscale men. With its reputation for branding savvy and top shelf production quality, broadcast … Continue reading

September 26th, 2011

Design by Colorado

Exhibit at Denver International Airport features creative agency Impossible Highlighting the Talent and Economic Vitality of the Creative Capital of the Rocky Mountain West From furniture to housewares to fashion, Denver and the whole of Colorado boasts unique and creative … Continue reading

July 13th, 2011

Integreatness: Why the Future is Integrated

By Joel Pilger, President + Founder, Impossible and Mitch Monson, Creative Director, KIND At the PromaxBDA conference in Dubai, Mitch Monson and I began our session by asking the audience of network marketers and creatives a series of rhetorical questions: … Continue reading

January 19th, 2011

Lessons from Roaring Success

Impossible president Joel Pilger was the featured guest on The Roaring Success Radio Show. Joel discussed the keys to Impossible’s success over the past several years. The heart of the conversation was further expansion on his controversial assertion made in … Continue reading

December 29th, 2010

Colorado creative visionaries share what they learned last year

The Denver Egotist (of the iconoclastic Egotist network of websites) invited Denver’s top twenty creative visionaries to address the topic of “What I Learned This Year – Colorado Visionaries Speak.” Among the twenty luminaries invited by the Egotist was Impossible’s … Continue reading

November 1st, 2010

Scripps Debates Integreatness

Panelists Lori Pate, Joel Pilger and Chris Sloan. Impossible president Joel Pilger delivered an enthusiastically received session at the Scripps Media Summit, entitled Integreatness. In the session, Joel presented an overview of recent and notable  integrated campaigns from across the … Continue reading